VideoBlock


The VideoBlock embeds a YouTube, Vimeo or MP4 video with a heading, intro text and poster image. Two examples are shown below.

About this block

The VideoBlock embeds a video from YouTube, Vimeo or a direct MP4 source. It supports a heading, intro text, supporting body text and a poster image displayed before the video loads. The block handles consent-aware lazy loading — the video player is not initialised until the user clicks play, preventing third-party cookies being set without consent.

Supported video sources

FieldUse
YoutubeUrlStandard YouTube watch URL
VimeoUrlStandard Vimeo URL
Mp4UrlDirect link to a CMS-hosted MP4

Tips

  • Always set the Image field — this is the poster shown before the user clicks play
  • For GDPR compliance, prefer CMS-hosted MP4 over YouTube/Vimeo where possible

TOMRA: Leading the Resource Revolution

From the reverse vending machine that returns a deposit in four seconds, to the NIR sorter separating polypropylene from polyethylene at industrial scale — TOMRA’s technology is at the heart of the global transition to a circular economy.

How Deposit Return Works — from Purchase to Refund

This animation follows a PET bottle through a complete deposit return cycle in a market using TOMRA infrastructure, illustrating how the deposit incentive, the RVM technology and the back-end clearing system work together to achieve return rates above 95%.